| # NATIONAL DISPLAY ADVERTISING RATES $ GROSS OPEN RATES PER PAGE Rate Base: 750,000, Effective January 1, 2010
4/Color | 1x |  | Black & White
Full Page | $67,000 |  | Full Page | $53,800
2/3 Page | $55,900 |  | 2/3 Page | $44,800
1/2 Page | $43,600 |  | 1/2 Page | $34,900
1/3 Page | $30,100 |  | 1/3 Page | $25,200
2/Color |  | Covers
Full Page | $58,500 |  | Cover 2 | $77,000
2/3 Page | $48,700 |  | Cover 3 | $73,600
1/2 Page | $38,000 |  | Cover 4 | $87,200
1/3 Page | $26,300 |
Bleed: Available on all ROB units one-third page or larger; add 10% to gross rate. No charge for gutter bleed on two facing pages. Click here for Classified Rates |

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