Production Specs | Terms & Conditions | Contact Us | Print Version

### Rates

Rate base: 925,000 | Effective February 2007

Space rates gross, production rates net. Rates subject to change.

For radio rates click here.

For classifieds rates and order form click here.

National Advertising Rates | 4/Color | 2/Color | B/W
FULL PAGE | $ 64,600 | $ 56,300 | $ 51,800
2/3 PAGE | $ 53,900 | $ 47,100 | $ 43,200
1/2 PAGE | $ 40,600 | $ 35,300 | $ 32,400
1/3 PAGE | $ 27,100 | $ 23,700 | $ 21,700
COVERS | Cover 2 | Cover 3 | Cover 4
OPEN RATE | $ 74,200 | $ 71,000 | $ 84,000

CUSTOM REGIONALS (Full Page Only) |  | 4/Color | 2/Color | B/W
Minimum Circulation: 250,000 | CPM: | $ 85.56 | $ 74.44 | $ 68.45
Production Charge | NET: | $ 1,900 | $ 1,500 | $ 1,200

Copy Split Charges
Apply to all space units per page, per split, per magazine. For more than 5 copy changes, the per split charge is higher.

BY STATE | NET: | $ 1,900 | $ 1,500 | $ 1,200
RANDOM A/B SPLIT | NET: | $ 1,900 | $ 1,500 | $ 1,200
PERFECT A/B SPLIT | NET: | $ 7,900 | $ 7,500 | $ 7,200

Custom regionals and copy splits by DMA are available on a limited basis only. Please consult Publisher. Requests should be made by sectional center (first three digits of the zip code) as well as by city.

Bleed: Available on all ROB units one-third page or larger; add 10% to the gross rate. No charge for gutter bleed on two facing pages.

Discounts | Concurrent | 2.5% | Space in FIELD & STREAM in the same issue

SUPPLIED INSERTS (Rate Base: 1,500,000) | Gross Open Rate | NET PRODUCTION
CARD STOCK INSERTS (75# paper stock, standard postcards, up to 1/2-page size) | $46,100 | $1,100
Rates for standard, full run, supplied inserts available upon request. Rates will be confirmed upon receipt of mechanical specifications, i.e: dimensions, paper stock, etc.

Discounts: Supplied inserts contribute to, but do not earn, frequency discounts (at a 2-to-1 ratio).

Concurrent | 2.5% | Space in FIELD & STREAM in the same issue